DVC acted as Tana’s AOR for over 6 years! DVC was instrumental in overseeing new product launches and developing a number of PR campaigns and events to help support the brand.
Many of these initiatives were awarded a CPRS ACE award for media relations and the use of events, over the years.
DVC surpassed coverage and impression metrics year-after-year with unique and novel campaigns that made shoe care sexy, fun and fashionable!
DETAILS
CLIENT
Tana
CATEGORY
CPG, Fashion